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The Shift Exhibition uses Canon iPF8100 Large Format Printer

Albert MemorialSummary
London, 29th September 2009: Four Architectural Photographers; Victoria Gibbs, Paul Grundy, Murray Scott and Martin Stewart, look at how their city moves in a new exhibition of their work to be held in London, starting October 12th. Canon has provided support for the group, printing their work on the Canon iPF8100 large format printer, using Canon’s gloss media, to provide the exhibition images.

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The Shift Exhibition is a unique approach at showcasing work from four Architectural Photographers looking at the way their city moves, in a new exhibition being held at
The Gallery, 77 Cowcross Street, London EC1M 6EL: (Courtesy of Alan Baxter & Associates). The exhibition will run October 12 – 23rd October with a private viewing 14th October 6 – 8 pm.

The four photographers, Victoria Gibbs, Paul Grundy, Murray Scott and Martin Stewart each look at the way people move around the great city of London. Each photographer has chosen a subset of the many transport options available through the city and has explored it in extraordinary depth.

Paul Grundy a photographer for more than 30 years explains how the idea became reality.
“The digital age has meant for most of us, less connection with other photographers, where once we would have met regularly at the Lab, these days it’s a reasonably remote existence. A group of us started meeting every so often socially bringing some of our work to show, out of this the four of us decided we should exhibit; a theme was born, and the idea came to life.”

The difficulty these photographers are often faced with is how to introduce their work to new areas of business. Architectural photography is not always about just taking shots of buildings, but relaying how the building co-exists with its surroundings and the people that will use it. “The exhibition allows us to showcase our architectural photography to potential and existing customers but often in a way they wouldn’t have envisaged”, Grundy explains

All the four photographers use Canon EOS cameras, ranging from the 5D to 1D Mark III. When faced with a decision on how to print the images for the exhibition, a fellow photographer who has a Canon ImagePROGRAF iPF8100 large format printer suggested they use this printer which Canon were happy to support. Business Development Manager for Canon, Kevin Smith said, “The exhibition showcases not only the artistic approach to Architectural Photography, but offers us a chance to exhibit the quality of our photographic printers, inks and media. We’re very happy to support this knowing many of the people viewing the exhibition will be printing from CAD and Photographic applications as well.”

The exhibition displays the four photographers and their exhibited pieces.

“Abridged” by Victoria Gibbs, is centred around the River Thames, a place of central focus, history and constant movement. Gibbs looks at how the interaction of beautiful structures and transport blends to form a life completely of its own. Having photographed the stretch of water on the Tate to Tate route, Gibbs capitalises on this short but expansive journey between two of the worlds most famous galleries.

“Welcome to Heathrow” by Paul Grundy, looks up over the roof tops of London to Heathrow in the west and has focused on the flight path, travelling in and out of London. Grundy has captured an unusual and surprising snap shot of modern life in the streets and avenues that reside beneath this unseen route.

“On the Move” by Murray Scott, uses modern techniques to create a unique illustration of the many different routes people take around the capital. From commuters travelling to work, to tourists seeing the sights, his work explores the relationship between people and their environment as they move from place to place. Murray has created multi-layered images that track individual routes through the frame. By using several exposures shot through an ever-changing viewfinder, each image is gradually built up to give a picture of how London moves.

“Hub” by Martin Stewart explores how people get to and through the new Westfield London Shopping Centre in White City. As Europe’s biggest inner-city shopping centre and with its array of new transport links, Westfield makes an ideal case study for an in-depth view of the routes to and through a purpose-built urban centre. As people arrive by their various methods of transport, Stewart documents their progress around the mall linking the beauty of the building with the movement through its hub.

“The response for the exhibition has been very positive”, says Grundy, “We are expecting plenty of viewings from existing users of our work and many new.”

The Shift Exhibition – Framing a City in Constant Motion
12 – 23 October 2009
The Gallery
77 Cowcross Street,
London
EC1M 6EL: (Courtesy of Alan Baxter & Associates).

For further information about the exhibition,
Contact Paul Grundy at paul@paulgrundy.com.

For further information about Canon ImagePROGRAF large format printers or to request a Free A1 sample visit www.SamplePrint.co.uk.